Privacy Policy

1. Who We Are

Powerful IT Systems, LLC ("we," "us," or "our") is a managed IT services provider headquartered at W242N5656 Peppertree Dr W, Sussex, WI 53089. We serve businesses across the Milwaukee metro area and greater Wisconsin.

If you have questions about this policy, contact us at info@powerful-it.com or call (262) 912-6404.

2. Information We Collect

We collect information you provide directly to us, including:

• Contact information — name, business name, email address, and phone number submitted through our contact form, referral form, or cost estimator.
• Business information: device, server, location, endpoint, and user counts; current IT setup; estimated pricing; and how you heard about us.
• Security assessment information: the answer choices you select, the score and recommendations calculated from those choices, and coarse city or region information when Cloudflare provides it.
• Communications: the content of messages, inquiries, or referral context you send us.

Essential services process limited technical data needed to deliver and protect the site. If you allow analytics, PostHog, Google Analytics, and OpenAI Ads may also process your IP address, browser type, pages visited, referring URLs, and conversion events. We use that information to understand site use and measure advertising effectiveness.

3. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide requested services
• Send you quotes, proposals, and follow-up communications
• Review referral submissions and decide whether a personal follow-up is appropriate
• Improve our website and service offerings
• Measure website usage and advertising conversions
• Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

4. Referral Submissions

When you submit a referral through our referral form, you provide contact information for a third party. By submitting a referral, you confirm that you have permission to share that information with us. The website does not automatically email the referred person. Our team reviews the submission before deciding whether to follow up personally.

We will only use referred party information to reach out about IT services. We will not enroll referred contacts in any marketing lists without their explicit consent.

5. Email Communications

When you submit a form on our website, you may receive transactional emails related to your inquiry (such as a confirmation or follow-up). These are not marketing emails — they are direct responses to your request.

If you become a client, we may send you occasional service-related communications. You can opt out at any time by contacting us at info@powerful-it.com.

6. Data Security

We take reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. Form submissions are transmitted over encrypted HTTPS connections.

No method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Cookies

Essential storage remembers site functions and your privacy choice. Analytics and advertising measurement remain off unless you select "Accept" in the privacy notice. PostHog uses memory-only persistence with automatic interaction capture and session recording disabled. We do not send form contents to analytics or advertising providers. You can change or withdraw your choice at any time by selecting "Privacy Choices" in the website footer. Withdrawal stops future loading from this site and removes first-party PostHog and Google Analytics identifiers where possible. This site cannot directly erase cookies that a third-party domain previously set in your browser.

8. Third-Party Services

Our website uses or may embed services from third-party providers, including:

• Cloudflare: provides content delivery, security, and Turnstile abuse protection.
• Google Maps: loads only after you choose to open the map and is then subject to Google's Privacy Policy at policies.google.com/privacy.
• YouTube: loads videos only after you choose to play them and uses YouTube's privacy-enhanced domain.
• Cal.com: loads scheduling tools after you choose to open the booking interface.
• PostHog: provides optional website analytics after you allow analytics. Learn more at posthog.com/privacy.
• Google Analytics: provides optional website analytics after you allow analytics. With your permission, it may also use Google signals to report aggregated, non-identifying demographic and cross-device information. Learn more at policies.google.com/privacy.
• OpenAI Ads: provides optional advertising attribution and conversion measurement after you allow analytics. Learn more at openai.com/policies/privacy-policy.

We are not responsible for the privacy practices of third-party websites or services. We encourage you to review their privacy policies.

9. Data Retention

We retain contact and inquiry information for as long as necessary to respond to your request and for a reasonable period afterward in case you follow up. If you become a client, we retain your records for the duration of our relationship and as required by law.

To request deletion of your information, contact us at info@powerful-it.com.

10. Your Rights

Depending on your location, you may have certain rights regarding your personal information, including the right to access, correct, or request deletion of your data. To exercise any of these rights, contact us at info@powerful-it.com.

Wisconsin residents may have additional rights under Wisconsin state law. We will respond to verified requests within a reasonable timeframe.

11. Children's Privacy

Our website and services are directed to businesses and business professionals. We do not knowingly collect personal information from anyone under the age of 18. If you believe a minor has submitted information to us, please contact us immediately so we can delete it.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. Continued use of our website after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us: